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Launchet

It’s a plan.
But not just a plan.

It is everything that makes it real.

+++

30+ years of experience|20+ countries today
Built by a team with experience across global companies. Now used by founders worldwide.
AT&T·Citigroup·Verizon·CommScope·McKinsey·Accenture·Deloitte·5th Screen Media·Prodision·Ericsson·American Tower·AT&T·Citigroup·Verizon·CommScope·McKinsey·Accenture·Deloitte·5th Screen Media·Prodision·Ericsson·American Tower·
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The research engine

The plan is only as good as the research behind it.

Launchet does not write your plan from memory. Before a single section is drafted, it researches your market the way an analyst would, and every figure it uses can be traced back to where it came from.

01

Live market research

Real market size, demand signals, and current conditions pulled from live sources at the moment you generate, not from a model recalling an article it read during training.

02

Competitive landscape

The competitors that actually exist today, researched rather than recalled, including the ones founders tend to leave out. Your differentiation is then tested against what is really out there.

03

Customer and demand analysis

Who buys, what they pay today, and where real demand sits, so Target Customers and Go-to-Market are grounded in evidence instead of assumption.

04

Sources attached

Research arrives with its citations. When an investor asks where a number came from, the answer is in the document rather than in your memory.

One Platform, Every Decision
Your first stop before every move that matters.
Before you
Start a business
Launch a product
Enter a new market
Raise from investors
Make an investment
Evaluate a pitch

One research and decision platform that puts every signal you need in one place, with the speed and precision your most critical calls deserve.

Built on 28+ Years of Real-World Launch Experience

Built on 28+ years of experience launching startups from the ground up and leading product innovation within Fortune 500 companies, combined with AI to give you analysis that's fast, structured, and grounded in real-world insight.

This isn't generic AI output. Every evaluation and business plan is guided by proven frameworks refined through decades of hands-on experience. You get clear signals, what's strong, what's risky, and what to focus on.

The 12 Principles for Success in Launching Your New Business by Sam Hijazin, book cover
★★★★★ 5.0 on Amazon
View on Amazon →
★★★★★ 5.0 Rating
Based on verified reviews
From verified reviews of The 12 Principles for Business Success

Two ways to get there.

Already confident in the idea? Go straight to the plan.

Fastest
1

Describe your business

Tell Launchet what you are building, who it is for, and how it makes money. A few sentences is enough.

2

Generate your plan

Launchet researches your market live and writes the complete, investor-ready business plan, all 13 sections, ready to edit and export.

Not sure yet? Pressure-test the idea first, then build on something solid.

1

Describe your idea

Share your concept in plain language. A paragraph is enough to start.

Recommended
2

Evaluate and optimize

Get a viability score, the strengths, the risks, and specific recommendations to sharpen the idea before you commit.

3

Build your plan

Turn the stronger idea into a structured, investor-ready business plan with financials, strategy, and your first customers.

Business Plan Generator & Startup Analysis Tools

A complete AI-powered business research, market analysis, and planning toolkit, your competitor analysis tool and business plan generator in one. See everything the AI business plan generator produces.

Viability Score & Analysis

Get an honest assessment of your idea before you invest, with AI market research, competitor analysis, and clear strengths, risks, and market signals.

13-Section Business Plan

AI business plan builder that produces every section investors expect, from Executive Summary to Risk Assessment, built after your idea is validated. See all 13 sections

Financial Projections

Realistic 3-year projections with pricing strategy, unit economics, break-even analysis, and funding requirements.

Download as Word Doc

Export your complete plan as a professionally formatted Word document, ready for investors or your records.

Edit & Customize

Every section is editable with expert guidance. Make it yours while following proven best practices.

Expert Guidance Built-In

Strategic questions and pro tips guide you through each section of your business plan.

3
Simple Steps
13
Plan Sections
5 min
To Generate
100%
Free to Start

Not Just Plans. The Support Continues.

A plan that never wins a customer is unfinished. Launchet stays with you past the plan: from who to sell to first, to the intelligence that helps you win them.

Find Your First Customers

Named, prioritized first customers worth your time: why them, why now, who to actually reach, where to find them, and what to say when you do.

Insight on Every Account You Pursue

Grounded intelligence on each customer and account you aim to acquire: what changed recently, who makes the decision, and how to prepare for the meeting.

A Strategy to Win Them

The acquisition approach that fits your buyer: positioning, the channels worth your effort, and a clear way in to each account, so the plan turns into customers.

The rigor of a consultant. The speed of software.

Teams reach for one of these before a major decision. Here is the difference.

Launchet Consultants Raw AI chatbots
Speed Minutes Weeks to months Fast
Grounded in live data Sourced & current Yes Stale training data
Structured methodology Proven framework ~ Varies by who you get None
Cost A fraction $20k–$100k+ Cheap
Defensible in the room Cited & exportable Yes Confident guesses

Start free. Upgrade when you're ready.

No surprises, no hidden fees. Your first evaluation is completely free.

Start Here
Free
Try the platform and see what's possible.
$0
No credit card required
Idea evaluations
Viability score across 4 dimensions
Core strengths and risk summary
Save your ideas and plans
Flexible
Pay As You Go
Buy credits, use them on anything. No subscription.
From $5
Each analysis under $1 · credits never expire while active
Full evaluations & market research
Customer discovery & plans
Only pay for what you run
Most Popular
Pro
Full Depth
Complete grounded analysis and investor-ready plans.
From $99/mo
For founders, investors, product & strategy teams
Full 13-section business plans
Deep-dive market research & GTM
Customer discovery & risk analysis
Live, source-backed research
Export to PDF and Word
For Organizations
Teams & Enterprise
For investors, angels, VCs, accelerators, incubators, university programs, and teams.
Custom
Built around your class, cohort, or portfolio
Deal flow screening & cohort evaluation
Cohort & portfolio workspaces
Seats & shared workspaces
Priority support & onboarding
Invoicing & security review
Volume pricing
Cancel anytime · No contracts or obligations · Upgrade, downgrade, or cancel from your account
Work with us

Need us writing it?

Some founders and investors prefer to work with us directly, whether to help research and write the plan, sharpen the strategy, or prepare an investor pitch. We provide management and strategy consulting, drawing on three decades of experience and a published, proprietary methodology.

Plan writing and review
Go-to-market and growth strategy
Investor readiness and pitch preparation
Decades of experience, flexible engagements to fit where you are

Our consultants have worked alongside major consulting firms, including McKinsey, Deloitte, and Accenture, serving global companies and some of the largest enterprises, among them Verizon, AT&T, Citigroup, and Ericsson.

They have also launched several startups of their own, from the ground up, including through accelerators and in front of investors.

Reach us any time at hello@launchet.ai, or send a message using the form.

Tell us what you need

We will get back to you personally, usually within a day.
Or email hello@launchet.ai directly.

Message sent.

Thank you. We will get back to you at the email you provided, usually within a day.

Frequently Asked Questions

Launchet is an AI-powered business research, idea evaluator, and planning platform. You describe your business idea in plain language, and Launchet analyzes it across four dimensions, market demand, feasibility, differentiation, and competitive risk, to give you an honest viability score. From there, you can generate a full 13-section business plan, get strategic recommendations, and export everything to PDF or Word.
Launchet uses advanced AI models to analyze your idea the way a team of experienced strategists would, assessing market demand, execution feasibility, what makes your idea different, and how competitive the landscape is. Each dimension is scored individually, and you get specific strengths, risks, and actionable next steps. The analysis is grounded in proven business frameworks refined over 28+ years of entrepreneurship.
Yes. Your ideas are stored securely in your account and are never shared with other users. When your idea is sent to AI models for analysis, no personal information is included, only the idea text. AI providers are contractually prohibited from using your content to train their models. All data is encrypted in transit, and passwords are hashed using industry-standard security.
Absolutely. The free plan includes idea evaluations with a viability score, strengths, and risk summary, no credit card required. You can evaluate your ideas, see how the platform works, and upgrade to a paid plan whenever you're ready for deeper analysis, business plan generation, and advanced features.
Launchet generates a comprehensive, investor-ready business plan with 13 sections: Executive Summary, The Opportunity, Target Customers, Mission, Team, Product, Competition, Competitive Advantage, Financials, Go-to-Market Strategy, Funding & Capital Needs, The Pitch, and Risk Assessment. Each section includes specific data, tables, and actionable recommendations, not generic filler.
General AI tools give you generic responses to generic prompts. Launchet is purpose-built for business idea validation and planning, with structured scoring, deep-dive market analysis, competitive landscape mapping, financial projections, and a complete business plan framework. It's guided by decades of real entrepreneurship experience, not just AI output. You get a structured process, not a blank chat window.
Yes. Launchet includes a Share & Review feature that lets you share your evaluation via a unique link. You choose what to share, just the score, the full evaluation, or the complete plan. Reviewers can leave feedback with reactions and comments, and you'll be notified by email when someone responds. You can revoke access anytime.
Launchet is built for anyone with a business idea who wants honest, structured feedback before committing resources. For individuals, that includes first-time entrepreneurs, professionals exploring a side hustle, career changers ready to start a business, recent graduates, software engineers who can build anything but want to validate the business side first, freelancers, and consultants looking to launch their own product. For professionals inside organizations, Launchet serves product managers evaluating new ventures, sales and marketing teams researching new markets and product opportunities, business development professionals, and innovation teams building internal business cases. Whether your idea is for a local service, an online business, a mobile app, or a new product line, Launchet gives you the analysis framework to move forward with confidence.
Yes. Launchet works for both new business ideas and new product ideas. Whether you're evaluating a standalone startup concept, a new product line within an existing business, or an innovation project inside a larger organization, the analysis framework applies. The AI assesses market demand, competitive landscape, feasibility, and differentiation regardless of whether the idea is a full company or a single product launch.
Absolutely. Students and educators in entrepreneurship, business strategy, and innovation courses can use Launchet as a practical learning tool. Students can evaluate real ideas, see how market analysis and business planning work in practice, and generate structured business plans, the same process used by working entrepreneurs and accelerator programs. The free tier makes it accessible for classroom use, and the methodology is grounded in proven business principles.
Yes. While Launchet is primarily designed for founders and entrepreneurs, investors and corporate strategy teams find it valuable for quick market screening and due diligence. Venture capitalists and angel investors can use it to run a fast, structured assessment of an opportunity before committing to deeper analysis. Corporate development and strategy teams can evaluate potential acquisitions, new market entries, or partnership opportunities. The viability scoring and competitive landscape analysis provide a useful first-pass framework alongside traditional research.
Yes, no contracts, no obligations, no cancellation fees. You can upgrade, downgrade, or cancel your plan at any time from your account settings. If you cancel or downgrade, you keep full access to your current plan's features until the end of your billing period. When you upgrade, your new features are available immediately. We process all payments securely through Stripe, and we never store your credit card information. You can start with the free plan, explore at your own pace, and only pay when you're ready for more.

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